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  • Keep a Log or Lose your cash

    Posted on April 5th, 2010 imveritas No comments

    Simple thing, but something I find few do.

    When you start a campaign or offer or ad platform.

    Type the information into excel or some spreadsheet.

    If you have a project management software I highly recommend that. But at least a spreadsheet.

    This way when you go to do your optimization it is very easy to see when you started a offer or maybe made a change and see in your tracking data what the result is.

    The faster and more accurate you can be at finding what works and doesnt. The more money you will make and greater peace of mind.

    And dont you want both ?

    IMV