Better than Money ? The TRUTH of What WORKS!!!

So, the other forum I posted my strategy on is now on fire.

You would think no one had ever posted anything of detail that works.

The truth is few have.

The forum owner comes closest and maybe 3 members, but even I have noticed exact details and long descriptions are now lacking and posts about favorite movies and stupid sh*t is now popping up.

Who pays money each month to hear about stupid sh*t?

I DONT!!!

I pay to make back at least $5 dollars for every $1 I spend (and you should too!)

So, here is the complete step-by-step Money making plan:

15 Minutes to Fame: How to Make Money from 1000′s of targets in CPV/PPV and not Lose TONS of Money!!!

DISCLAIMER: IF YOU BLOW YOUR CASH OR SERVER DONT BLAME ME !!!

THIS IS FOR HIGH VOLUME & HIGH BUCK. IF YOU CANT AFFORD TO LOSE $100′s

DONT DO THIS !!! IF YOU DONT HAVE TRACKING DOWN. DONT DO THIS!!!

END DISCLAIMER:

1) find a trend. go to google insight and type in any CPA/CPS offer vertical or offer and you will see certain days, months, years are better.

2) use a scrapper and pull all the keywords and urls related 10 deep (yes that will be a few thousand) Remove any that obviously are not specific and have high volume traffic IE: diet and facebook.com

3) set-up tracking whatever traffic source you are using

4) pause your creatives NOT campaign while you  get your links and keywords approved

5) set your caps for minium. I set mine for $10. Set your bids for 1-3 positions. (you need steady traffic to test effectively)

6) once you have everything approved. UNpause your creative.

7) watch the traffic very 15min. Get rid of any targets that are more expensive than your payout.

after 15min. to 1hr you will see what targets have volume and maybe even conversions.

9) pause ALL other targets you have and let this block of performing targets run for 2hrs.

10) pause and optimize. then run optimized targets in next 2hr-3hr block of daily traffic.

IE: 8-10am, 11am-1pm, 3pm-6pm, 7pm-10pm

11) once you have a block of targets optimized you can run them at different time blocks and see if you can get a better ROI on time targeting segmentation.

12) repeat process for each traffic source to scale.

This Method maximizes targeting  for consistant volume targets and saving capital for actual performers!!!

You find what has volume, what is making you money and stop wasting money on what doesnt convert or get traffic.

You can set up 1000′s of these. Since, there are 1000′s of offers and 1,000,000′s of targets.

There are some nuances I will have in the members section to make you more money.

This should be a BIG START!!!

Now, go get testing methodically

IMV

Keep a Log or Lose your cash

Simple thing, but something I find few do.

When you start a campaign or offer or ad platform.

Type the information into excel or some spreadsheet.

If you have a project management software I highly recommend that. But at least a spreadsheet.

This way when you go to do your optimization it is very easy to see when you started a offer or maybe made a change and see in your tracking data what the result is.

The faster and more accurate you can be at finding what works and doesnt. The more money you will make and greater peace of mind.

And dont you want both ?

IMV

Advertisers and How to work with them

Keep in mind. No matter what they say.

Ad Networks want you to spend money.

They may say they care about ROI.

BUT, anyone who has worked on both sides. Knows there is an endless supply of business’s looking for customers.

You know you are dealing with a typical advertiser when they say “Oh, your campaign isnt converting? Lets add MORE keywords, targets, dollars.”

When has tossing money after a loser every worked ?

In the members forum I give specific money management rules to be used when testing, optimizing and scaling. I also point out the different metrics for different ad platforms. Mobile banners convert differently than txtlinks.  Mobile banners also have a different conversion then say Online.

So, do not let an advertiser tell you to spend more if their network has not shown a conversion on what you know to be converting targets or at least a significant sample of tight targets.

“Keep your powder dry”

IMV

Losing Money in Internet Marketing ? Maybe your Hosting!

Few mentions it, but monitor your CPU, MYsql and MEMORY load. Whenever, you start an offer or have heavy days.

If, your hosting can not handle the tracking and the serving of pages. You are losing money.

Your CPU load should  be below.5 and Memory usage below 10% a majority of the time.

Ask you hosting company what is optimum for CPU and MEMORY for what you are running and your most active times.

If, your tracking is showing one number the network another and your traffic a 3rd. That maybe the sign of an overworked server and you are missing visitors and you are paying for the traffic. A double waste!

Make sure they are seeing you ads!!!

If you can get a load balanced server and if you are doing enough bandwidth/traffic consider a CLOUD server. They are not only faster, but can be cheaper to run.

Their are add-ons in Firefox that allow you to use Amazon S3 easily. Search of Add-ons will show the most current.

I suggest having tracking on one server. Hosting your pages on another and Any program like LPGen on a 3rd.

Hosting can usually be done with a VPS.

NEVER GO SHARED! The cheap price is not worth the headaches.

Not if you are serious or if you do. Make sure you can painlessly move everything to a VPS and then a dedicated.

Tracking, serving of your ads and accuracy of your data are paramount to quick success and on going success.

“IF YOU CAN NOT TRACK ACCURATLEY. DONT DO IT”

IMV

How to test and scale properly

1. Have a campaign that is ALREADY showing conversions at 3+ per target/keyword.

2. Take only the most active converting keywords. Does not matter if ROI is + or -.

3. Test the same ad copy + split and core converting keywords/targets on other traffic source.

4. Give enough time (2weeks) or enough impressions or clicks (90% of payout.)

5. Continue this with each traffic source you want to test. At the end of the test period you will know what traffic source to run that campaign on and what ones not to.

6. Do not fight it.

Traffic has demographics and interest beyond what they tell you . Always let the $$$ and the offer conversions let you know if you have a winner or not for a traffic source.

7. If Direct linking. Split-test Landing pages with only a few variances. Unless, you are using tamaguchi testing.

8. No matter what they say. Adding MORE keywords to a failing campaign of testing converting keywords is NOT the answer. If your traffic source says that. Ask for another rep. or move on. All they care about is their dollars NOT yours.

(it can help to ask if their traffic is ROI or branding. Kontera was nice enough to tell me they are branding traffic NOT ROI. This saved me a lot of time and frustration.

Enjoy

IMV

The #1 Reason people fail in Internet Marketing

Touchy subject and it is something that I need to address, again.

I realized this morning while reading over more emails on some system or blueprint that someone has made to make money off those who dont know how to. A fundamental flaw that gets just about everyone.

In trading  it is called, “Keeping your powder dry”

This is part of the “not-mentioning-how-much-money-you-need-for-testing” that I find most leave out of all their materials or just gloss over.

The problem is that if you look closely and map out many of the programs and courses out there. They are assuming unlimited capital or do not talk about the “drawdown” and “recoup” phases of Marketing.

That is INSANE !!!

In business and any decent start-up you map out estimated costs and time frames for break-even and hopefully profit.

But, from what I am seeing are the same generalities of, “Just go test x amount and once you test enough you will make money” or even worse, ” Just follow my system and you will make money!”

Thats not real!

When you invest wisely or even gamble (and this is more of a gamble) You determine:

How much you have, how much you are willing to risk, how much you will scale if you win, when you will walk away if you are losing and when to walk away when you still have enough to come back and play again.

None of this risk management, money management, business planning & financial management and just plan common sense do I see being mentioned in 99% of the  free and paid course out there in detail that will actually save a persdon from their own financial self-destuction and if they do they gloss over it.

This is not rolling the dice with unlimited capital and I am afraid many people “elling the dream” are ignoring this piece or just dont think about it and it is very important.

You need to be realistic about what you are spending, how much you are willing to lose and what really are the ratio’s of return. I almost always go off of standard direct marketing statistics and love it when the results are better then expected and learn from it when worse.

.1%-3% are great base numbers for everything from CTR to CONV. If you cant get those at least. WTF ? and most would want a much higher CTR and CONV.

For impressions .1%-.3%. If one in thousand are not buying. I hope you have a really low cost media buying campaign. Otherwise you are bleeding cash.

I always look for higher numbers. But, if you cant get these at least. You got to stop and look.  Granted you need enough samples for measurement that means anything and again you need to figure the cost of that into you overall money management plan or you are flying blind and hoping on a dream and a pray.

And as J.F.K. said…

“HOPE IS NOT A STRATEGY! WE NEED STRATEGIES THAT WORK NOT WISHFUL THINKING THAT MAKES US FEEL GOOD”

Good Day,

IMV

Internet Marketing Launch Satellite View

OK,

Since, I am not a blogger per-say. You will def. want to get an RSS feed to this blog. My postings will be fast, accurate and sporadic, but always constant (yes, I just did that linguist violation… get used to it. I am a thinker and doer and admit my grammar and punctuation stink)

What you will find is bullets and factoids here and there under each Page which are also the Categorizes. Facts and info that are not everywhere else and actually work most the time if not ALL the time.

These ‘nuggets’ of information will be what was, what is and what will be in Internet marketing and as you will see in time all marketing and commerce. What works.

Lets start small…

To get a great top down view of the industry and all the types of people in it. The best suggestion is a home town boys website.  A little gem called www.affbuzz.com

Here you will get a real taste of all the people and angles on the Internet marketing field. At least at our level.

Spend  a weekend getting sucked into all the different posts forums and opinions. You may get overwhelmed, but that’s OK we are just exposing your brain to the world that is and could be.  No harm in knowing who you are playing with.

Download the ‘free’ info they all have. That will give you a better idea of what is of value and what is accessible. Don’t spent any money or time setting things up or buying things. There IS a method to the madness. Make sure you use a ‘dumby’ email at hotmail, gmail, yahoo. You get the idea.  I would have 3 . Your personal you don’t let out at all. Your affilate for business and one for all the things you will get subscribed to and want to check out.

Avoid getting sucked into the forums, dramas and illegal downloads. Remember, if you are reading and posting you are not doing and it’s all about the doing (and some learning) but mainly alot of doing.

Anyone who is successful knows this and it is good to reminder to all of us. Edison was a GREAT internet marketer. 1% inspiration & 99% perspiration (we will talk about auto-mation too)

OK, so thats the first nugget. If you know it great. If you dont. There you are.

My posts will generally be short, since I have many projects to build, track, optimize and scale AND I will still take the time to get the VERITAS out.

Thank You,

IMV

Can you make money online ?

Can you make money online ? That is probably the #1 question that brought you here or you had originally when you started internet marketing or researching it.

The answer is yes and no. Yes, because people DO make money on the internet some $ some $$$,$$$,$$$, but most who try wont for a number of reasons.

1st it take’s money to make money and time is money. If you are not spending it here you could be spending it on a job or a skill development. So, when someone says it only takes time. Well, that IS money in one way or another.

For the most part the people that say its easy are making money ‘selling shovels to miners’ and alot of those shovels are junk or not even a shovel.

I’m too smart to start bad-mouthing anyone directly, especially since online marketing is very ‘interconnected’. What I will do is post questions and verifiable information and let people form their own educated opinions when it comes to people and products.

It’s funny that if people applied the same guidelines to buying a house or life insurance as they do buying thousand dollar information products there would be less ‘scams’ that are done to newbies.

Keep in mind. There are 2 markets in force here. Those that are making money off of the general public and other business’s and those making money off you.  Know who is who.

2ndly refering back to the “takes money to make money” aspect of IM. This is the topic I find most people ‘skate’ around. Why? well if I sell you a course that is $1997 and then you have to have $5,000 to $10,000 in traffic tests to find what works. I am not going to have many customers. But, If I say, “Buy this course. I made thousands, you will make thousands and all it takes it 2hrs a night” I will sell many, many courses. Yes, I will have some refunds. But, as anyone in marketing knows. Unless, something is truly hideous and I mean truly. The amount of profit made vs. the amount in refunds is negotiable. Most people who sell self-help books know that 90% of the people who buy their books. Will not read past the 1st chapter.

Now, does that mean all course and ‘gurus’ are ripping off the public ? No, I know some say that all are. It depends. Are you totally new? Yes, there is tons of free info on the internet AND sometimes a nugget in a course or forum can be worth  and money pay the time you save. You can spend it on testing or buying someone else’s test (what most course’s really are when you boil it down.) Either way, it comes down to which ultimately saves you time and makes you the most money.

3rd and STILL talking about money. Lets talk about testing capital. I find most are sorely lacking in this category and I have seen many lose out because of this. You need to have enough capital to test AND lose AND then come back again. This is alot like  trading stocks or commodities, BUT worse. When you find a pattern in those. You can duplicate. But, what do you do when you find a winning offer and before you have made back the intial testing and optimization investment. That offer or even worse. Niche or traffic source are gone !?

No one talks about that. At least not until recently. When I got started it was “focus on one thing and scale it up.” I, also, saw huge affiliate’s lose vast amounts of income when an offer or traffic source was taken away. Recently I have  started hearing others speaking about diversify. Something I did from the start. Its challenging to test multiple offers on multiple traffic sources and yet it is necessary with how internet marketing has changed in the last two years and will continue to.

Inside of that is still the cost. Lets get real. If you test 10 offers with 100 keywords on 3 traffic sources with your clicks costing you $0.35 and each keyword is tested for 100 clicks for conversion you will need $105,000.00 to test in a worse case scenario. WHAT !!!! no one EVER TALKS ABOUT THAT!!!!! My math MUST be wrong. Well, its is and it is not. You may get some sales so its not a total negative and few people test to this extreme. But, it is the ugly truth (oh there are other ugly ones… we will get to them too.) Now, you will find stories of people that didn’t lost that much money and made good money and still do. Still, if you look at the IRS records for taxable income the groups that claim business income that have the worst income to expense ratio in no particular order are: Gamblers, MLM’rs, Internet Marketers and Day Traders.  When I got into PPC IM I met 3 types of people. Those who had lucked out and made money right away (Very few & were looking for the next one before the current one dried up), Those that were getting a trickle to come in, and those who were ‘burning’ through time and money ‘hoping’ to find something that worked before they ran out of cash or credit. Sadly, to say few did.

Lets look at CPV traffic since its cheaper and its the rave right now:

10 offers

$.01 an impression

1000 impressions per target

100 targets

=$1,110.01

and if your payout is $1.75.

It will take 635 sales to just break even. That is NOT even profiting.

Again, as with any business. You have to spend and test, then optimize and then scale. The 1st two parts always cost. That is why standard business wisdom is to have 2 years of operating expense AND 2 years of livable income. I know few do. Yet, that is the wiser course to take in money and life management.

So, there you have it. Can you make money online. Yes, I have made a living for over a year. Some months positive some months negative and just about everything that could go wrong, go wrong (I’ll detail ALL of that here AND solutions/preventions.) At year-end I was net positive AND I had found along the way nearly 95% of what I thought or told was wrong or severely lacked information to make it useful. There is a lot of competition and a lot of people who would rather make money off you then the general public. With that in mind. Remember this saying, “If it was easy. Everyone would be doing it and successful” and now you know the some of the Veritas of Internet Marketing

IMV