Do network owners want you to get banned ?

Interesting title, huh ?

Well, it is because for quite awhile I have gotten “tip” emails from various networks sometimes owners that make me wonder if?!

a. They actually run any campaigns?

b. Is the only way they know how to run them black-hat?

c. Are they delusional and just that out of touch with reality?

The latest email from someone that usually has good information is soooo general that if a affiliate blindly follows it I am sure they will be banned with-in 24hrs from Google.

No mention of what kind of offers or sites Google accepts vs. not.

and I can guarantee that if you direct-link to a game offer that has  a down-loadable or a toolbar.

Your campaign and offer will be short lived, as well as, anything else connected to google (want to do content or mobile in the future… forget it [unless you jump through serious hoops] once banned)

then they go on to tell you to do CPV and how great that is.

Again, with-out even mentioning that many of them WILL NOT allow download-ables,  .exe, tool-bars, pop-ups and sound.

Which most if not all game offers have in them.

Oh, and any mention of cost of traffic vs. payout. Nope!

Hey, I have run and am running game offers on CPV, FB and have on google in the past.

Yes, they are HOT!

BUT and that’s a BIG BUT!

If you do not follow the TOS of the ad plat-form AND network.

You can expect to…

1. Get banned or Have your account frozen and money kept.

or

2. Not get paid on offers from traffic you HAVE paid for.

So, honestly.

I don’t know why a network let, alone a decent one, is giving half-truths in a field that if you p*ss of the wrong traffic source.

YOU ARE DONE FOR!

I guess getting new identities and VM accounts are the “in-thing” now in IM?!

and networks wonder why affiliates scam them with ‘cookie dropping’ ?

Seems to me you encourage it by sending ‘lambs to the slaughter’

Try telling them the down side and technical aspects of promoting an offer and not just the “why are you not making $10K a day.. ya loser” mentality that I see many networks have.

Oh, and general information that can cost people their accounts.

Maybe better that you don’t share the ‘knowledge’ or at least do them the service of telling them the down-side.

Just IMHO.

Trust No One

IMV

How Face Book Ads work.

“Face Book is the NEW Google.”

“People made a killing on Google. FB should be just easy.”

Have you heard that ?

Well its not exactly the whole story.

Yes, people are making thousands (who have that to start with.)

There is an initial drain you will have to go through before you make money.

Here is how it works:

If, you get an ad approved (BIG IF) AND you pay a high enough CPC (some of them are scary $1.50 for ages 21-25 male single keyword ‘scrabble’ ???!!!)

You will get impressions/traffic.

Now,  here is where it gets tricky…

If, you do not have a high enough CTR on your ad. You ad will get less traffic and soon none at all. (looks like collapsing sine waves on the graph. Each peak lower than the last)

You, also, have to have a high enough CTR over time to have your bids lowered.

So, you have to spend money to find ads with high CTR and then hope the offer stays around long enough to get your CPC cost to a + ROI.

That is almost as perverse as Googles Ad Quality Score, but at least you know what you have to do here.

Oh, and one more thing that no one tells you.

People can rate your ads.

Those little “thumbs” and “x” you see next to an ad.

People can select those and if you get enough ‘x’s

1. Your ad cost goes up

2. You get less impressions

3. Your ad gets banned

4. You lose your account

5. Banned for life

(these are the levels of ‘threat’ FB can enforce)

So, keep that in mind.

Yes, FB ads DO work AND you have to put more into them then they say in time and money (you need hundreds of ads to find the ones that work as far as images and ad copy too.)

FaceBook Slap! We called it first !

While kinda.

If you look in our pages section. We did post about the changes at FB and how now the people have spoken and don’t like the current ads.

The last few days the blogs on AFFBUZZ (we mentioned them  a long time ago) are full of  the new policy’s and I am hearing of the bloodshed.

5 figure incomes shredded.

Well, what did you expect ?

Google did it, AOL online before them. Now, FaceBook!

Sorry guys.

I have said this since my 1st month in PPC.

That we need to look at the past and learn.

Apply the lessons of the Columbia Record club, CAN-SPAM, Infor-mercials.

All the ‘grey’ and ‘black’ hat marketing and lawsuits that have happened from them.

I have read some marketers whining about how FaceBook and Google should NOT dictate policy and that people can make their own choices.

Sorry, industry and government disagree and they are larger then you.

I have always said and will always say.

Get the lawyers, marketers, accountants and consumers all working together.

You don’t need to screw people over to make money and fast money is no good if you leave pissed people you cant go back to.

No one likes to be screwed or conned AND we all love a great deal and getting more then we paid for.

I dont like censorship. I also do not like ‘crap’ and FB and Google are just trying to keep what they think is ‘crap’ by level of complaints ‘off their porch’

I dont like it, but if it was your network. Would you really be any different if a group of advertisers were pissing off your customer base ?

Easy to point fingers when its not your “house” people are “defacing”

Anyway, Lets find out what the consumers want and FTC and traffic sources will allow and make all sides happy.

That’s GOOD business!

IMV