IM Veritas

Are you a bucket carrier or a pipeline builder?

As some one that focuses on what works and the truth.

There will be no discussion on ASW2011 or other affiliates, networks or gurus.

If you were not there. Then you do not know and If you were there. Then you do

Next year. GO!

and see, hear, feel for yourself what the Summit is all about.

Instead, I encourage my readers to read this parable and take a look at how they run their business.

The parable of the pipe-layer:

Enjoy

and Remember… Trust No One!

IMV

Happy Universal Holiday !

(Merry Christmas to all the traditionalists)

Enjoy the Long Weekend!

Do good by others and yourself

Be Wise

IMV

Ad Mob not working for you ?

This was scary to see.

I am now the owner of a smartphone (no big deal there.)

But, being an advertiser/marketer I look at my “toys/tools” differently.

This horrified me. (free time surfing at 30,000 feet can teach you something)

Especially, since I have run mobile traffic and gotten mixed results.

This maybe one reason why.

REVERSE

That’s the button that looks like a “bent-back” arrow. It is what you press when you didnt mean to go there.

I have seen on many apps and sites. The ads placed in a way that if you try to navigate to the next ‘slide’ or ‘item’ you will hit the ad.

What most do and I do to. Is  press the REVERESE key BEFORE WE EVER SEE WHAT THE AD WAS!

I found myself and my big fingers doing this countless times. NOT on purpose, but because I “oppsed” (Doh!)

Now, I know that everytime I did that. That poor advertiser was getting charged a click.

Not really click fraud (though I can see how someone could do that), but compared to the other CPC platforms. When a user clicks on your ad. THEY MEAN TO!

So, if you are not seeing the ROI and EPC that you are used to in mobile. This maybe an effect you want to be aware of.

And it is not JUST apps. I have seen this in site placement too. Ads placed RIGHT where you have to press to navigate.

Great for the platform. NOT so great for the advertiser.

And now you know.

Back from Ad:tech

I am still getting on top of everything after a fantastic week in NYC for Ad:Tech 2010 New York City

So, much happened.

Contacts.

Parties.

Deals.

New Traffic Sources.

New Networks.

Old friends re-acquainted with.

New friends and contacts made.

To keep it easier to digest. I will post separate posts for each subject matter. Easier to find in the future and read now.

All those who have not made it to New York for fun or business.

I highly recommend it.

Yes, its loud. Yes, its busy and Yes, hotel’s and food can be expensive (more the hotels than the food)

BUT!

NYC has really cleaned up in the 15yrs I have been there and you owe it yourself to get a “bite of the Apple.”

A shout out to all my NYC peeps. I wont embarrass you by naming you here (that’s for FB.)

Without you. It would have been another “stranger in a strange land.”

Thanks for Everything and MORE!

Still… Trust No ONE!

IMV

How to make more money all the time in anything.

This is the 2nd part to the Mark Joyner and Simpleology series.

I will let you know. This part and all future parts cost money.

So, if you are not willing to shell out a few bucks. Skip this post.

Now, why would you want to spend some money?

Well, if you have not done Simpleology 101 (which is FREE.)

Go back and do that.

Maybe, you will see the genius in the simplistic and effective models that Mark has created.

Now apply that to money making.

Long before T. Harv Eker, Rich Schefren or Eben Pagan were showing IM how to structure an online business to make money.

Mark was showing online marketers, as well as, off-line businessmen.

How to focus on what made them money, systematize and automate their online & off-line income streams.

How to really run an business vs. a flash in the pan.

I have gone back through Simpleology 102 and again amazed at the simplicity, efficiency and effectiveness of Mark’s model’s.

I can clearly see some holes that I have missed and already with just applying the method in the last few days have seen an income increase in the multiples.

Its really hard to talk about what it is without giving it all away. Which kinda violates the whole concept of an info-product.

What I can say is that if you want to see the most incredibly simple and at the same time all-encompassing philosophy and plan to stable wealth and money that has created many of the Guru’s to the Guru’s (for good or bad.) You owe it to your-self to check out Simpleology 102.

I, can also, guarantee that if you apply his “River of Nile” Philosophy and 5 Laws of Money. Your business and income will increase more than any other system out there.Since, Simpleology 102 is the core to “Why” and “How” any other income system or business is profitable or failing. I have checked many, many, many over the years.

I know that’s a pretty big statement and you also know if you follow my blog and know me I am very straight-forward, No-BS person. So, I am not going to waste your time or money with something that is not going to massively benefit you.

Simpleology 102 the next step in your PERMANENT financial freedom.

Oh, and Like any good product. If, not happy. Just ask nicely for a refund.

Trust No One

IMV

The End of an Era: Yahoo and Bing! Merge

Tonight is not only the end of the 3rd quarter and the End of September 2010.

It is also the end of Yahoo and Microsoft Adcenter (Bing!) being two separate ad platforms.

If you have NOT already backed up your last 6 months of data I would advise doing that before Midnight PST. (Yahoo ONLY keeps your data for 6 months. If, you did not know.)

It’s like 2000.

Will the system crash (will your ads transfer over?)

Already,  from what I have seen its a slight nightmare.

Campaigns that were sleeply living. But, producing over at Yahoo! are now exposed to the light of Microsoft review teams. Now its turning the clock back to the beginning of 2009 and in some cases 2008.

If, you had an account banned at Bing!.  You maybe in for a rude surprise when the merger occurs.

Just like some ex-Google customers when Google ‘absorbed’ Ad-Mob.

That once active account is now in-active!

Some are saying click costs will go up 62%.

I have not seen that yet.

I have over 2 years of data on both Yahoo! and Bing! in several verticals and will be intersting to see what works, what converts and what is even allowed now.

Whatever I find I’ll will happily or un-happily report back.

Good Luck in this new terrain.

And remember…

Trust No One!

IMV

The Death of Internet Affiliate Marketing

Stayed tuned.

New Information on the FTC next move on affiliate marketing and this is huge.

They have already had test cases and from my sources they are gearing up for the ‘big kill’ this season.

My advice.

Re-read the FTC links already posted in this blog and make sure you are following everyone of them.

(FTC internet rules)

I will post more as I get valid information, but be ready for a slap that makes the Google slap and Merchant account slap of 2009 look like child’s play

What I do know is this will affect ad platforms, affiliate networks, publishers and advertisers.

I called the last 3 changes 6 months in advance.

Lets hope we have that much time this time.

Oh, and one last thing.

Re-Read your RICO act and anti-trust law. Make sure you understand them.

IMV

‘trust no one’

p.s. for those complaining I am not giving sources.  Your choice. You can ignore the warning & links I do give and wait tell it “rains”

Your choice. I am just here to help in a way I would want others to help me. If, you don’t like it. Then ignore it.

btw. IF you do not have the FTC on RSS feed. You may want to consider it, as well as, a few internet lawyers who are on top of this sort of thing. As any good lawyer will tell you. “The law does not accept ‘ignorance’ as an acceptable excuse.”

Know the rules of the “game” you play and the “masters” OR pay the price. And NO, this is not an endorsement.

What matters is what works. On all levels!

It’s been awhile, since I have posted.

A lot has happened. Directions have had to be re-engineered. New paths mapped and designed.

It is interesting when life gives you options. Sometimes in the form not having an option. Which is still an option.

I have decided after some interesting interactions to go back to the roots of my internet career.

Because, you can look at life as limits and lack or you can look at life as possibilities and potentials.

When I first started IM. It was back in the SEO, opt-in page, get-a-list days. (Not to different than what it is turning into again in some areas.)

One of the people that impacted me most and many consider the ‘grandfather’ of Internet Marketing is Mark Joyner.

His 1st ebook on SEO ranking had over 1 million downloads when he stopped counting in the late 90′s

I have had the rare pleasure of meeting and talking with him in person now a couple of times, after being a student of his for many years.

One of the things I have always loved about Mark, his mind-set and methods is breaking ‘things’; process and results. Into simple, efficient and capable steps and series.

He, also, has an incredible view of the world. The levels to it and how it is all connected.

So, after some projects not going as I had planned and even some doubt about this industry and people in it.

I had a very candid talk with him. About many of the people and what was going on.

It was eye-opening , if not shocking and down-right depressing at times.

Until the end of the talk.

I found talking to him and going back through the process’s that had worked so well for me in the past to be simply.

Life up-lifting and affirming. (corny as It may sound)

You may not be able to get irrational people and events to be rational or make any sense to anyone, but the people involved, BUT…

You can chose to do the best you know, find better and make those around you feel good, as well as, your-self.

The 1st course Mark put out was Simpleology 101 – “the simple science of getting what you want”

It is deceptively simple AND like a true ‘surgeon of the mind’. Marks ‘cute’ little videos (all very short), quizzes (even shorter) and steps (shortest yet!).

ALL change the brain and consciousness on subtle and life changing ways. Until you find yourself getting results and having ease that you didn’t know was even possible. At least not with-out a lot of effort or expensive coaches and consultants.

The best part is… IT IS TOTALLY FREE !!!

Simpleology 101

Yes, you do need to put in your email and info to get it and use it, but unlike many gurus out there that do not walk there talk or send endless up-sells to someone else s course they have never tried.

Mark is a true man of his word and values.

If you want to see what he is about now.

Check this link. Construct Zero

If you want to start on the path to the most efficient way to make money and maybe even live.

I can not suggest a more powerful process than. Simpleology 101 for FREE.

There are additional modules that add to the system, BUT THEY ARE NOT NECESSARY FOR THE CORE RESULT!

Though,  I will tell you.

Whenever I get hung up or want to accelerate my climb and build my success’s even greater than before !

The Simpleology courses are what I return to get my time, money and energy where I want them to be and every time. I far surpass what ever heights I had previously achieved.

Oh, and it doesn’t matter your religion or slant in life. (Unless, you want to stay a victim.)

His stuff works !

And Remember..

If, what you are not doing is not getting you the results you desire. Do something different. Insanity is a choice.

Trust No One

IMV

Breaking News – Google gets Google Slapped

by the Texas Attorney General.

The AT of Texas has opened up an anti-trust investigation on How Google ranks its search engine results.

They do not believe Google is neutral and not lowering the rankings of their competitors.

Finally! Some-one has the balls to question if Google is a Monopoly or if they have at the least gone to far.

Oh, And this isn’t the little guy this is ‘dissing’ Yahoo/Bing and the government is concerned on how they are playing with each other.

Maybe now, We will find out what Quality Scores are really based on?!

I can not tell you how happy this makes me

Trust No One, Including me.

IMV

Breaking News – FTC Finds Paid Reviews Defy “Truth In Advertising”

FTC Finds Paid Reviews:

Another source:

FTC Link:

This was not an affiliate per say AND it goes with-out saying.

If, The FTC will fine and go after companies doing this practice

Small Business needs to be aware.

Playing the game of “they wont come after me” or ” Im too small” or “I host out of the country” is russian roullete NOT a business model. IMHO

I have commented on this enough times.

So, I wont go back over it.

IMV